About Prime Partners

Prime Partners is one of the top affiliate programmes in the online gaming industry. It was established by Kinetic Digital, the leading marketing company in the online gaming industry.

Prime Partners was launched in 2003, and shortly after this, we introduced our first brand: Prime Casino.

As our popularity continued to increase, we continued to innovate behind the scenes, and in 2011 we launched the hugely popular Prime Slots online casino.

Mega Casino soon followed, which has remained one of our most successful brands for the past ten years.

In 2015 we expanded our global offering when we received our Danish and Swedish licences. We launched Simba Games in Denmark, with TV commercials to announce our new site to a Danish audience.

Prime Partners continued to grow, and in 2020 we acquired two well-known brands: Slingo and Spin Genie. In the same year, we also brought Lord Ping to the market – a brand-new online casino with a fun and sophisticated style.

2021 saw the addition of the globally recognised Genting Casino, which has land-based casinos all around the world as well as in the UK.

In 2022 we received our Spanish licence and launched Mega Casino and Genting Casino in Spain. We also received our Ontario licence and were one of the first casinos operating in the Ontario market, where we launched Spin Genie.

And with lots of exciting plans for the future, we can’t wait for you to be a part of it.

Our Commitment to Our Partners

Prime Partners gives our affiliate partners the opportunity to promote several of our trusted global casino brands, which include established names like Genting Casino, Slingo, Spin Genie and Mega Casino.

Our multi-brand strategy and award-winning online technology, provided by our sister company SkillOnNet, enables us to provide players with an industry-leading online casino experience.

With over 3,000 online slots and live table games, our brands offer one of the most comprehensive casino portfolio's in the industry.

As veterans of the online gaming industry, we take pride in being transparent with our affiliates. We offer competitive rates, highly detailed reporting, the latest marketing tools, and professional affiliate account managers that are here to help you exceed your revenue goals.

Our programme is open to all affiliates in the online gaming industry, no matter their size.

Learn More
about Prime Partners

To find out more about the Prime Partners affiliate programme, click the links below: